Export TikTok campaign sentiment into Google Sheets
Use EmbedSocial's TikTok campaign sentiment agent to understand how people reacted to a TikTok campaign and export the results into Google Sheets.
TikTokClaudeGoogle SheetsOne connection. Runs on your live EmbedSocial data.
What does it do?
Connect EmbedSocial with Claude or ChatGPT and Google Sheets to create an agent that reviews TikTok hashtag posts, campaign mentions, or UGC sources and analyzes sentiment. The agent groups TikTok posts by positive, negative, and neutral sentiment, then summarizes recurring reactions, high-performing posts, complaints, and campaign learnings.
Useful for
- Analyzing TikTok campaign sentiment: see how people reacted to campaign hashtags or mentions.
- Tracking TikTok UGC quality: find posts with strong positive reactions or useful brand fit.
- Creating campaign reports: export sentiment, themes, and example posts into Google Sheets.
How to set up
- 1
Create your EmbedSocial account
Sign up for a free EmbedSocial trial to connect your TikTok sources and turn on the MCP.
Start free trial - 2
Connect your TikTok sources in EmbedSocial
Add the hashtag, keyword, mention, or campaign source you want to analyze.
- 3
Connect Google Sheets in your AI tool
Make sure your AI environment can create or update a spreadsheet.
- 4
Set up the EmbedSocial MCP in Claude or ChatGPT
Paste the MCP URL into Claude or ChatGPT and authorize access with your EmbedSocial account.
- 5
Run the prompt
Ask Claude or ChatGPT to analyze campaign sentiment and export the results into Google Sheets.
Note: Depending on the connectors you are using, you may be prompted to authenticate your platform connections by logging into your accounts.
Real-world use case
Imagine you just launched a TikTok campaign and want to understand how people reacted. Instead of scanning each video manually, you ask Claude or ChatGPT:
Using the EmbedSocial MCP, pull TikTok campaign posts from [source] for [campaign hashtag]. Analyze sentiment as positive, negative, or neutral, identify recurring reactions, highlight the top 10 posts by engagement, and export the results into Google Sheets.
The agent reviews your TikTok campaign content, groups posts by sentiment and theme, and creates a spreadsheet your team can use for reporting.
More Analytics automations
Compare Instagram competitor hashtags in Google Sheets
Using the EmbedSocial MCP, pull Instagram posts from [source] tracking #[brand one] and #[brand two]. Calculate share of voice, track daily post volume for each hashtag, break down sentiment as positive, negative, neutral, or sarcastic for each brand, group posts into recurring conversation themes, and list the top related hashtags for each brand. Export the results into Google Sheets with a raw data tab and a summary dashboard.
Google SlidesBuild an Instagram competitor comparison report in Google Slides
Using the EmbedSocial MCP, pull Instagram posts from [source] tracking #[brand one] and #[brand two]. Calculate share of voice, daily volume trend, sentiment breakdown, main conversation themes, and top related hashtags for each brand. Export the output as a Google Slides presentation with slide titles and short slide copy, including a methodology slide and suggested next steps.
Send weekly social proof report to Slack
Using the EmbedSocial MCP, pull last-7-days widget analytics (post clicks, lightbox opens, CTA clicks), identify top movers, and post a weekly social proof report to #growth in Slack.
Put your social content to work from any AI tool
EmbedSocial is the social media automation platform for UGC and reviews: connect the MCP, then run any workflow from a prompt.